Travel isn’t just about hitting ‘escape’. Destinations and travel brands need to empathise with Millennials to help them build the life skills and experiences that they crave.
Welcome to my second of two blog posts about my recent visit to JATA Expo and travelling in Japan. In my last post I discussed some of the ideas that emerged from the… Continue reading
Last week various news channels reported on a new study by MMGY Global on Millennials which revealed to general surprise that the 18 to 35 age group has overtaken baby boomers in their… Continue reading
Picture this: In 2013 Siam Paragon mall in downtown Bangkok was the most Instagrammed place in the world. This fact doesn’t say so much about the scale of the 400,000m2 mall, as much as the… Continue reading