Tag Archive: sharing economy

15 Destination Marketing Trends to Watch in 2015

Working with my colleagues at TOPOSOPHY – Europe’s hottest new destination marketing agency – I’ve put together this easy-to-digest report on what top travel trends we can look forward to this year. Whether… Continue reading

29 Reasons Millennials Make The Best Travellers

With a mixture of humour and home-truths, this article from the Suzy Strutner in The Huffington Post outlines what Millennial travellers are supposedly all about. Does your company cater for Millennials, or you… Continue reading

6 Ways Airbnb Changed Hospitality and the Vacation Rental Industry

Hotel chains and industry associations might be lobbying to regulate sites like Airbnb out of existence, but you can’t deny that the site has forced change upon the industry. Like flying with low-cost… Continue reading

Defining Millennials

In order to make products and services appeal to specific groups of consumers, marketers frequently classify consumer groups according to certain characteristics, of which age is a common denominator with labels applied to… Continue reading