Tag Archive: Millennials

What Matters to LGBT Millennials?

The issue of sexuality is increasingly becoming a non-issue for Millennials around the world, so what does that mean for the future of the LGBT travel industry? How can businesses in this multi-million… Continue reading

The Millennial paradox: why speaking to Millennials means getting personal

Millennials are ambitious but lazy, hyper connected but self-obsessed, extremely confident yet highly insecure, optimistic yet worried about the future. Where to start when you need to engage them? Last week I was… Continue reading

Los millenniales orientales: Un gran reto para los destinos turísticos

En Asia los cambios económicos y sociales han beneficiado sobre todo a la generación joven (los millennials) y les han ofrecido múltiples oportunidades para viajar fuera de sus países. De ahí el interés… Continue reading

Making Mexico’s Tourism Match Millennial Expectations

Tourism is a highly resistant sector of the global economy, and nowhere is this more evident than in Mexico. Despite some hard-hitting headlines exposing corruption and the country’s long struggle against drug cartel-related… Continue reading

15 Destination Marketing Trends to Watch in 2015

Working with my colleagues at TOPOSOPHY – Europe’s hottest new destination marketing agency – I’ve put together this easy-to-digest report on what top travel trends we can look forward to this year. Whether… Continue reading

14 things I learned in 2014

The New Year is here and list-fever is upon us, so I’ll try to keep this light. In any case, I have a reason to celebrate as today Gen C Traveller celebrates its… Continue reading

Getting ahead – why attracting students is a smart strategy for tourism growth

[The following article was written by me and originally published from The Rise of the Young Asian Traveller, released earlier this year. See link below to obtain the full report] Once considered the… Continue reading

How to turn Chinese dreams into bookings

It’s official: Australia has been voted the Nº1 dream destination by young Chinese travellers. Young Koreans, Japanese, Malaysians and Vietnamese have also placed the country in the top 3 of their travel bucket… Continue reading

Australia y España firman un acuerdo recíproco de visado de Trabajo y Vacaciones

Próximamente los jóvenes españoles podrán unirse a los más de 130.000 viajeros de 29 países que aprovechan de este visado para ganar experiencia laboral, aprender inglés y conocer todo un continente de paisajes… Continue reading

Tourism Australia boss: ‘Being China-ready is critical for Australian tourism’

In a recent interview with The Byte, Australia and New Zealand’s news network for professionals working in the youth and backpacker market, John O’Sullivan Tourism Australia’s newly-appointed Managing Director has explained the importance… Continue reading